Domain Names

Do I need to register a domain name?

Just a few thoughts about domain names.

One of the most important things you can do to promote your identity is to register a domain name. In today's world this is absolutely essential.

Preference should be given to registering  a short name, as short as possible that reflects your business. This name should if possible reflect the type of website. For example I have registered the domain name merlepomeranian.com and have a site about Merle Pomeranian on this name.

I suggest that first preference should be registering  a "COM" name. If I was targeting an international audience, a country cc com name would also be a good choice. For those that don't know what I mean by referring to a country cc com name . cc in the domain name world means  country code.

if you are lucky enough to find the best choice of name for your site available in dot com and your country cc. I would not hesitate to practise what is called defensive registrations and I would recommend registering all the variations of your name.

I reside in Australia and my domain name for my main site is a com.au. This works very well. If you reside in the u. k.  you could use an uk domain name . For United States residents a dot us domain name will give you a great us identity .

Search engines also place a lot of emphasis on a site's domain name.

The reason I say purchase and use a com name is because most people still think of the internet as "dot com". Typing in the name they want and adding dot com to the end. If for instance you set up your site on a "net" or a "org" domain name you could loose a lot of web traffic to the "com" website.

Having a short domain name makes it easier for people to type in your address. Try to avoid hyphenated domain names. These names are well liked by the search engines but making use of an hyphenated domain name will make it very awkward to verbally tell people your web address.

Most good domain names where registered years ago. So this will make your search for a great com name for your website very hard. The alternative is to purchase the name of choice.

A website with amazing names for sale is ShopComs.Com

Another consideration is a Mobile Site as well as your regular site. You might consider registering a mobi domain name for your mobile version of your website as well.

If you would like to discuss any aspect of registering a domain name, contact me through this site.

Article written by - Denise Leo. Copyright 2008-9. All rights reserved.

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